Cookies Policy

How we use cookies

The following tables describe the cookies we use on this site and what we use them for. Currently we operate an ‘implied consent’ policy which means that we assume you are happy with this usage. If you are not happy, then you should either not use this site, or you should delete www.southwesteventhire.co.uk cookies having visited the site, or you should browse the site using your browser’s anonymous usage setting (called “Incognito” in Chrome, “InPrivate” for Internet Explorer, "Private Browsing" in Firefox and Safari etc).

Session Cookies

We use session cookies to remember your log-in and what you’ve put in the shopping basket. These we deem strictly necessary to the working of the website. If these are disabled then various functionality on the site will be broken. More information on session cookies and what they are used for at http://www.allaboutcookies.org/cookies/session-cookies-used-for.html.

Cookie Name Purpose
PHPSESSID This cookie is used to hold the unique session ID which is generated every time our site is visited. This cookie is deleted when you close the browser.
Session_ID This retains your ID for your shopping basket. Without this cookie, you cannot add products to your basket or make any purchases.

Cookies for Site Analytics


Provider Cookie name Expires Purpose More information
Google Analytics _utma 2 years This cookie is typically written to the browser upon the first visit to your site from that web browser. If the cookie has been deleted by the browser operator, and the browser subsequently visits your site, a new __utma cookie is written with a different unique ID. This cookie is used to determine unique visitors to your site and it is updated with each page view. Additionally, this cookie is provided with a unique ID that Google Analytics uses to ensure both the validity and accessibility of the cookie as an extra security measure. Read Google Analytics Safeguarding your data
Google Analytics _utmb _utmc 30 minutes These cookies work in tandem to calculate visit length. Google __utmb cookie demarks the exact arrival time, then Google __utmc registers the precise exit time of the user. Read Google Analytics Safeguarding your data
Google Analytics _utmz 6 months This cookie stores the type of referral used by the visitor to reach your site, whether via a direct method, a referring link, a website search, or a campaign such as an ad or an email link. It is used to calculate search engine traffic, ad campaigns and page navigation within your own site. The cookie is updated with each page view to your site. Read Google Analytics Safeguarding your data
Google Analytics _utmv 2 years This cookie is not normally present in a default configuration of the tracking code. The __utmv cookie passes the information provided via the _setVar() method, which you use to create a custom user segment. This string is then passed to the Analytics servers in the GIF request URL via the utmcc parameter. This cookie is only written if you have added the _setVar() method for the tracking code on your website page. Read Google Analytics Safeguarding your data
Google Analytics _utmx 2 years This cookie is used by Website Optimizer and only set when the Website Optimizer tracking code is installed and correctly configured for your pages. When the optimizer script executes, this cookie stores the variation this visitor is assigned to for each experiment, so the visitor has a consistent experience on your site.  See the Website Optimizer Help Center for more information. Read Google Analytics Safeguarding your data